Unboxed
Behind the Design: Transformers Artist, Acky Bright
Q: How would you describe your art style? A: I started off doing graffiti. I didn’t major in art when I was in school,...
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Tokyo Direct x Transformers
We are beyond excited to share this new collaboration with our fans on Hasbro...
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Behind the Design: Transformers Artist, Hidekichi Shigemoto
Q: You are one of the top sumi-e (Japanese ink painting) artists in the world, what about sumi-e attracted you to that...
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The Range of the Star Wars Galaxy – Behind the Reinvention of The Black Series
The reveal of the new Black Series packaging design has us fans inside Hasbro buzzing, because we know that the pa...
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Marvel Legends Build-A-Figure Challenge
It's a tense contest between two Marvel Legends experts! Tony designs figure prototypes of heroes and villains thro...
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Marvel Legends Virtual Backgrounds
Video chat coming up? Whether with family and friends, or for work video meetings, show you’re a Marvel Legends fa...
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HasLab War for Cybertron Unicron: Production Update #2
In these chaotic times, the Chaos Bringer finds order. Even working from home, our engineers are working hard to...
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Behind the Design: G.I. Joe Classified Series Artist Profile
Tracie Ching YO JOE! The G.I. Joe Classified Series action figures are...
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Little Leaps… The Evolution of Star Wars Boba Fett Helmets at Hasbro
By now, you’ve probably seen pictures of the Black Series Boba Fett Electronic Helmet. Maybe you’ve ...
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Behind The Build: Creating Cosmic Toy Photography
Hasbro Digital Visual Designer, Scott, takes us on a journey behind the scene...
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NYTF 2020: Brand Team Interviews
Still reeling from the awesomeness coming out of New York Toy Fair 2020? Same. To take you back, c...
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LIVESTREAM Recordings from the NYTF 2020 Entertainment Brand Preview Event
Missed out on our Facebook Live event? Rewatch the action in each of the brand presentations from this year's NYTF 2...
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Behind the Design: Star Wars The Black Series Snowspeeder & Dak Ralter Figure
Inspired by Star Wars: The Empire Strikes Back, we examine what it took to design the Star Wars The...
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Behind the Design: G.I. Joe Classified Series Snake Eyes
Join us as G.I. Joe Product Design Manager Lenny walks through what makes the 6-inch G.I. Joe Cla...
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Behind the Scenes of Transformers ’84 Comic Book Miniseries
To celebrate the debut issue of Transformers '84 Comic Book Miniseries SECRETS & LIES, we sat down with David Mariotte; editor on thi...
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HASLAB WAR FOR CYBERTRON UNICRON: PRODUCTION UPDATE #1
Unicron is almost ready for what we call tool start. Tool start is when we begin the process of manufacturing th...
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